The best reason to utilize WhatsApp for business is that a large number of your clients are probably using it. More than 50 billion messages are sent through WhatsApp each and every day. Surprisingly, clients of WhatsApp and similar services are willing to engage with businesses. In the event that your clients and prospects are youthful, will probably be happy with utilizing informing applications for their everyday correspondence
In fact, a huge majority of sharing online—84 percent—now takes place on private channels like messaging apps, so even if you’re not using WhatsApp to market your business, your prospects are likely using it to extend your content’s reach already.
WhatsApp Marketing Strategies
WhatsApp is different in its reach and features than other messenger apps, it’s important to develop your WhatsApp strategy alongside your general messaging app marketing strategy.
There are a couple of limitations you have to address when building up your WhatsApp advertising system.First of all, there is no such thing as a business account, so if your brand is creating an account it faces the same limitations as any other user.
Since each WhatsApp account is tied directly to a single mobile phone number—and you can only message with up to 256 WhatsApp users at once—it isn’t a good choice for large-scale, one-to-many marketing. So your chances of success are higher when you use its limitations to your advantage.
Keep in mind that, like other mobile messaging services, part of the power of WhatsApp is that it’s attached to our telephones, which have a tendency to appear to be more individual to us than our PCs—they’re not shared and we convey them all over the place. So any advertising efforts you handle should reflect (and regard) the individual perspective. This is the place buyers cooperate with their companions, so trust and imagination are critical.
Make a brand persona to talk with clients and construct buzz